BAG THE ELEPHANT is NOT About Sales
By Ben Mack - 1/4/2008
I have no financial interest in the success of Bag The Elephant by Steve Kaplan. I have never met Steve nor John E. Peppers, the former P&G Chairman and CEO who wrote the forward. Few books allow for the techniques of big business to be translated into scaleable tools and tactics, equally applicabl... The "Canned Sales Pitch" Myth
By Virden Thornton - 1/4/2008
Canned or scripted sales approaches are rarely successful, because one size does not fit all in selling. Studies conducted by the public opinion researcher, social scientist and author Daniel Yankelovich in the late `70`s and the Stanford Research Institute`s VALS (values, attitudes and life-styles)... Incentive Dilemma:
By Paul Shearstone - 1/4/2008
Manufacturers and distributors are rolling out more sales incentive programs for their channel partners than ever before. Some of these programs are not as successful as they could be, however, because they fail to appreciate fully what motivates salespeople and drives them to overachieve. Read on t... Stress Management Tip - Stretching
By David Tomaselli - 1/4/2008
When we feel stressed, our muscles tense up and relaxation becomes difficult. One way to combat muscle tension and become more relaxed is by stretching. Stretching exercises loosen up stiff, tense muscles and help get the knots out of muscles. The beauty of stretching is that you don`t need equipmen... Is Your Business or School Culture A Melting Pot or a Tossed Salad?
By Leanne Hoagland-Smith - 1/4/2008
Founded over 200 years ago, the United States of America is a country of diversity. And in the ensuing years, a belief system evolved in which individuals and their respective traditions were asked to assimilate into the existing culture. This ?melting pot? approach presumed that the strengths of e... Business Growth for Financial Planners in Five Easy Steps
By Ned Steele - 1/4/2008
Attracting new business: sometimes it happens by luck, sometimes by referral. Trouble is, "sometimes" just isn`t often enough. So, if you want to add new clients more frequently than sometimes, you`ll have to try something else. And with a few common-sense, do-able, and easy steps, any financial pla... Consolidation in the Software Industry is Hardly New: Obsess About It or Risk Losing it All
By Kathleen Brush - 1/4/2008
Some analysts credit [Larry] Ellison with anticipating the consolidation in the enterprise software industry and leading the charge. Ellison ?called a major shift in an entire market, which was impressive.?(1) Anticipating consolidation? Calling a major shift? Didn?t Microsoft start as a PC operati... Is Your Marketing Working...
By Michelle Cobbs - 1/4/2008
That is the question, you should be asking yourself. Many feel that it is I`m sure. But is it really! Which scenario is better or best for your business, marketing and advertising everyday spending more than you marketing budget allows each month. Or marketing your business based on last years marke... The Secrets to Becoming a Successful Creative Entrepreneur: JJK Secrets #19-21
By John Joseph Kennedy - 1/4/2008
Hello Creative Entrepreneurs! Welcome to the e-class on Creativity & Entrepreneurship: The Creative Evolution of an Intellectual Property© Let?s start with the thought for the day: When you find the destiny for which you were born, all you need to bring is your courage, your honor and your commitmen... If My Work is Good Enough
By Kelly O`Brien - 1/4/2008
"If My Work is Good Enough, I Shouldn`t Have to Market, Right?" Don`t you think that good work should speak for itself...that
if you`re good enough at what you do, you shouldn`t have to
hustle up business? I`ve been working with a lot of really Smart People lately.
Physicists, Economists... Did Jesus Get Killed for Practicing Interruption Marketing?
By Joshua Minton - 1/4/2008
I`m reading Seth Godin`s Permission Marketing and he brings up the difference between Interruption Marketing and Permission Marketing. Interruption Marketing is when you interrupt people from what they are doing in order to ask them to pay attention to something else. Permission Marketing is when yo... Using Journal to Support Your Job Search
By Catherine Franz - 1/4/2008
Are you searching for a job? Here are some tips on how you
can use journaling in that pursuit. It is important to know what we are looking for in a
position and company. Normally, we can write a long list of
stuff we don`t want, but what do we want? We hear all the
time from career coaches and pr... How to Create an Operations Manual
By Stephanie Chandler - 1/4/2008
An operations manual can act as a tool for training employees and empowers them to your business running smoothly when you are out of the office. Though it may seem like a lot of work, the effort put into your operations manual can save you money that could otherwise be wasted on mishandled procedur... First to Market Theory
By Lance Winslow - 1/4/2008
AGE OLD QUESTION Business scholars throughout the planet keep asking the same question and have come to the conclusion that being first into the market place is preferable. Preferable to what? They say every product has a life cycle? What about milk? If that is true and many academia will classify p... 10 Tips For Writing A Winning Resume
By Shaun Fawcett - 1/4/2008
Your resume (or curriculum vitae), combined with the cover
letter, are the master keys to opening the prospective
employer`s mind and door so that you can proceed to the
next step in the process - the big interview! RESUME WRITING TIPS AND STRATEGIES Here are 10 valuable tips for anyone writing thei... Say It With Humor
By Luana Emmons - 1/4/2008
When you own a business, you may find yourself in situations that may be a little tricky to handle. Dealing with customers who steal is one of them. A few years back we were faced with the problem of how to handle our free water cups. It seems some of our customers were filling them with the foun... Catalogs are Selling Machines
By Darren Hendricks - 1/4/2008
If you`ve got a mailbox, you`re no doubt aware of the popularity of catalogs. People love to look through catalogs, and more important, they love to buy from catalogs. But mailing catalogs can be expensive. You`ve got to send a lot of them out, and many of them are going to non-productive destinatio... Free Money For College
By Vanessa Mchooley - 1/4/2008
What if someone came up to you and offered you $5000 to attend college? Or after college, what if someone called you and asked if you wanted a couple thousand dollars to pay off some student loans? The obvious answer is, ?Where do I sign up?? But, the truth is that there are hundreds of ways for you... Criminal Background Checks
By Steve Valentino - 1/4/2008
As an employer, it is understandable that you want to know as much as possible about a prospective employee. A combination of employment application, personal references and background investigations can give you a sense of peace when entrusting an individual with responsibilities within your compan... Can`t You Just Give Us A Prize & Go Away?
By Dr. Gary S. Goodman - 1/4/2008
I was doing an extensive consulting and training project for a large insurance company, and, when you?re trying to produce major improvements, you are bound to run into resistance. I?ve always found it fascinating that frontline people resist change less than their more experienced managers. One man... Industry Analysis Section of Your business plan
By Lance Winslow - 1/4/2008
Writing a Business Plan for your next entrepreneurial endeavor is crucial. You will need sufficient capital and a guide to keep you on track. One important part of any business plan is to size up the Industry and attempt to figure out your pecking order and specialty niches for your best chances of ... How To Resign Gracefully
By William Werksman - 1/4/2008
Once a new job has been accepted, you need to consider the timing of your resignation. Since two weeks? notice is considered the norm, make sure your resignation properly coincides with your start date at the new company. Try to avoid an extended start date. Even if your new job begins in 10 weeks, ... What You Should Know if People Don`t Buy From You and People Don`t Visit Your Web Site
By Julia Tang - 1/4/2008
It is essential to understand what work and what do not work when you run business, especially through Internet.
1. You don`t make people feel safe when they order. Remind people that they are ordering through a secure server. Tell them you won`t sell their e-mail address and all their infor... Are You Prepared for a Disaster?
By Kathy McHenry - 1/4/2008
Yesterday I look at my calendar and saw that my newsletter was on my calendar for today. I wondered what I would write about. By the end of the day, I had my topic. Back-up and Recovery System. Are you prepared for a disaster? Around 2pm yesterday I looked up from my computer and saw a reflectio... Paying for Website Visitors: The Allure of PPC for Small Biz Owners
By Peter Prestipino - 1/4/2008
There are good reasons why many webmasters and website owners choose to pay for visitors to their website as opposed to the involved and often grueling method of search engine optimization. Improper SEO may not only waste time and resources, there is never a guarantee that what your site is optimize... The Key To Marketing New Ideas!
By Daniel A. Levis - 1/4/2008
Imagine tossing a pebble into a crystal clear pond on a still day, & watching the ripples make their way to the shore. A tiny cause has a massive effect. But on a windswept stormy day? You could hurl the largest boulder into the same pool, and the effect would be felt for no more than a few feet. So... The `Low-Down` on Team Development, Part I
By Chris Stowell - 1/4/2008
In recent years in the business-world there has been a lot written and said about team development. Unfortunately, most of the people doing the majority of talking lack the psychological background to accurately describe the conditions under which people choose to become a true team. In a large reta... Six Factors That Can Cost You the Interview/Job
By Bonnie Lowe - 1/4/2008
Most job seekers know that an unprofessional appearance will count against them at an interview. Here are six MORE factors that can help you remain in the unemployment line:
(1) Being unprepared for the interview. Prepare, plan, and practice! In today`s tough job... Do You Really Care What People Think?
By Robert A. Kelly - 1/4/2008
You had better care! Because what people think usually leads
to predictable behaviors that can really affect your business,
non-profit or association for better or worse. Look at your employees. If they believe you really don?t care
about them, your organization?s productivity can take a nose
di... Name the Top Cable Network
By Mike McDaniel - 1/4/2008
When Cable began as Community Antenna Television
in 1948, all it did was collect over the air TV
signals and send them down a cable. When Cable networks began, so did Cable
advertising. The fledgling new networks sold (or
gave away) ads in their programs. Memories are
etched in our brain; The Amazi... Picture Yourself a Winner
By Jay Conners - 1/4/2008
In the work place, the amount of good things that happen to a person during the day far out number the amount of bad things that happen, so why do we spend so much time stressing over the bad things when we should be smiling about the good things. One reason being, when something bad happens, such a... Write It and They Will Come
By Judith Tramayne-Barth - 1/4/2008
Write it, offer it for free on your site and they will come. Yeah right and then you woke up. Or stay in your happy little daze, constantly check your counter 80 times a day and be the only unique visitor your site gets. Either way you are deluding yourself if you don`t think marketing is the key to... What Do They Want Anyway?
By Esther Smith - 1/4/2008
You want customers. I want customers. We all want customers. And traffic alone is not enough. We need ?interested? customers. Customers ready to listen, ready to buy. So you may find yourself asking, what do they want anyway?.... and how can I get them to buy? Instead of concentrating on the ?... Asia Outsourcing - Wrestling the Awaken Dragon
By Michael Kuan - 1/4/2008
Through my experiences, the resistance from Asia companies and businesses (towards outsourcing) is that they are not convinced that through outsourcing certain functions of their business processes can bring about significant savings in their operating cost. Yet an uncanny feeling I got from them is... The Two Most Powerful Words in Business
By Sandra Sims - 1/4/2008
There?s a series of television commercials currently running for a bank rewards program. It features people who find an unusual way to get out of awkward situations. My favorite is the one where a man and woman are sitting in a fine restaurant when the lady brings up ?the talk.? Ladies, you know the... Creativity and Innovation Management ? Idea Progression
By Kal Bishop - 1/4/2008
Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation. There are other useful definitions in this field, for example, creativity can be defined as consisting of a number of ideas, a number of dive... Five Crucial Components of a Business Plan
By Cavyl Stewart - 1/4/2008
The format of a Business Plan is something that has been
developed and refined over the years and is something that should
not be changed. Like a good recipe, a business plan needs to
include certain ingredients to make it work. When you create a business plan, don?t attempt to recreate its
form... PS - The Last (But Certainly Not The Least) Important Part Of Every Successful Sales Letter
By Robert Boduch - 1/4/2008
The Power Of The P.S.
Look at the conclusion of any successful sales letter and what do you see? Webster?s defines it this way... ?Postscript -- To write after; a paragraph added to a letter after it is concluded and signed by the writer; an addition made to a letter or composition after the main ... Job Compliments That Reach Employees
By Jay Bauder - 2/9/2007
As a manager you are responsible for the smooth running of company affairs. You know that this takes the effort of every person who reports to you.
When an employee has brought a big project in on-time and on- budget you may want to express your gratitude in a personal way that shows total unders... Sorting vs. Selling
By Ron LeBlanc - 2/4/2007
In this article I want to let you in on something that the top home based business people know. It took me a while to learn it and be comfortable with it. That concept is sorting vs. selling.
What do I mean by that? I mean that whatever home based business you are in, you must somehow contact p... Gift Card Issues Resolved
By Stuart Simpson - 1/23/2007
Simon Property Group agreed to modify its gift-card fee in New York that was misleading and costly for consumers. Gift card users faced a $2.50 ?administration? fee per month for unused gift cards beginning on May 18th.
Simon agreed to only charge the fee if the card hadn?t been used in one yea... Bookkeeping Scares Me!
By Patty Benton - 1/21/2007
Does the thought of bookkeeping scare you? Do you dread sitting down at your computer and entering all your receipts, deposits, and making sure everything is documented right for taxes? Never fear, there is a new, more affordable solution to having your bookkeeping done. Two words-Virtual Assista... How to Achieve E-commerce Success ?You Gotta Plan!
By Heidi Richards - 2/6/2006
Before becoming a netpreneaur, I was an entrepreneur. First, I owned a successful child care center which grew to capacity in less than two years. When I sold that, I bought a little flower shop that had less than 300 customers and grew it to what it is today, one of the most successful, award winn... How to Give a Great Speech
By Sandra Schrift - 2/4/2006
As a former owner of a National Speakers Bureau, I have learned from several thousand professional speakers "How to Give a Great Speech." Here are some techniques that I share with my coaching clients who want to become paid professional speakers or business professionals who want to deliver maste... Find a Job in a Fast Growing Field Using Labor Market Information For Your State
By Chuck Huckaby - 1/27/2006
The question confronting most people who want to find a job is "what`s a good paying job with growth potential?"
At one time, the Conestoga wagon building trade boomed as people joined the wagon trains heading west.
Today, the boom is long gone and those wanting to find a job with a future wil... Getting Referrals
By Bryan Brandenburg - 1/25/2006
Referrals
A substantial part of your business can come from referrals. The key is to provide extraordinary customer service and educate your clients and influencers to this fact. You must actively cultivate referrals; otherwise you?re just leaving it to chance.
Referrals Start with Great Service
... Interview Preparation Made Easy: Create An Interview Preparation List
By Donna Monday - 1/19/2006
Here`s a quick way to compare your own job experience and qualifications with those that your prospective employer is looking for in a specific job position. Make an ?Interview Preparation List?. When you prepare for a job interview, it`s good to have a quick reference of your past work experience t... Managers, Start Your PR
By Robert A. Kelly - 1/18/2005
There?ll never be a better time for a manager working for a business, non-profit or association to ask this question: ?Am I getting the public relations results I?m paying for -- the really important external audience behaviors I need to achieve my department, division or subsidiary objectives??
... Hassle-Free Homebuying
By W. Troy Swezey - 1/15/2005
Perhaps you?d like to take advantage of today?s great buyer?s market in housing but feel a little intimidated by everything that?s involved.
You know the routine: finding the right locale and the right house; negotiating an agreement; putting together a down payment; and selecting the best mortgag... 10 Ways To Gain An Avalanche Of Sales
By Larry Dotson - 2/4/2004
1. Utilize holidays to increase your visitors or sales. You could give away free electronic greeting cards, hold discounts, send customers holiday cards, etc.
2. Become well known by speaking or chatting at seminars. The seminars could be held offline, in a chat room, by telephone or via e-mail.
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